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Мучкаев Максим Алексеевич

Male, 46 years, born on 27 August 1978

Considers offers

Samara, metro station Alabinskaya, not willing to relocate, prepared for business trips

Contacts
 +7 (927) 600-06-27
 RTZ 3
 — preferred means of communication
Телефон подтвержден
Method of contact
 LinkedIn

The approximate area of the job search is specified

Head of digital / CDO (marketing, mobile, community management, EdTech, Machine learning)

Specializations:
  • Marketing and advertising department manager

Employment: full time

Work schedule: full day, remote working

Work experience 19 years

August 2015April 2020
4 years 9 months
AO IRTech

Samara, ir-tech.ru

IT, System Integration, Internet... Show more

Chief Digital Officer
ZAO IRTech is working in the field of automation of preschool, primary, secondary (K-12) and professional education in Russia and CIS. Our customers are the regional educational authorities (ministries and departments), as well as the educational organizations (schools, colleges, kindergartens). I'm responsible for mass-market EdTech digital initiatives, mobile apps (DAU 20-45K, MAU 120K, 200K installs/year, month 1 retention 52,4%), chat-bots, ASO, SEO, SMM, SERM, monetization, custdev.
November 2010March 2015
4 years 5 months

Moscow, www.microsoft.com/Rus/careers/

IT, System Integration, Internet... Show more

Account Executive Education (Volga region, EDU)
Supported Microsoft education solutions sales and relationships in school districts (K-12) and universities (HiEd). Create and execute successful sales territory plan (~$X MUSD per year) for desktop, server and cloud products. Collaboration with key education and solution partners, regional marketing events: Microsoft Imagine Cup, "Hour of Code", hackathons.
August 2008October 2010
2 years 3 months

Moscow, www.megafon.ru

IT, System Integration, Internet... Show more

Analyst, Departament of New Technologies
Branch of «MegaFon» OJSC, «Volga» • information and analytical support for decision-makers (CEO, CTO, CMO); • monitoring of disruptive technologies, IT and web-service trends worldwide; • project management on future revenue generators: IP traffic prioritization, VoIP, IPTV, SaaS
October 2007March 2008
6 months
Effortel Russia [country-wide multiservice carrier]

Samara, effortel.com

Telecommunications, Communications... Show more

Senior product manager, Marketing department
• product portfolio development and support, Triple Play market benchmark in 6 Volga regions; • interaction with operators acquired by Effortel Group, control of KPI and supervision of budget; • analysis of the competitive environment in following technologies: PLC, DOCSIS, xDSL, WiMAX, IPTV, VoIP, VoD, CDN, IoT.
June 2007September 2007
4 months
Regtime.net LLC [ICCAN accredited domain names registrar]

Samara, webnames.ru

IT, System Integration, Internet... Show more

Head of marketing and PR
• affiliate program development, management of key sales partners; • marketing strategy for mass-market, communications in offline and online; • developed and launched company activity on aftermarket for .RU domain names
May 2006February 2007
10 months

Moscow, www.json.ru

Business Services... Show more

Senior Consulting Manager [2G, 3G, BWA, WiMAX, digital content]
Management consultancy in Russia, CIS and global – IT, Media, Telecom markets • business development, capturing new business and new clients, KAM; • development of 5 key market research areas - Cellular, 3G, VAS, Wireless Broadband, WiMAX; • interaction with industry experts, top players, conferences [acting as speaker, expert, moderator]; • review of Azerbaijan cellular market for Sumitomo / KTmobile; • estimation of the Russian Digital Content Market for Warner Music Group; • estimation of Russian WiMAX market size [IEEE 802.16] and 3G markets 2006-2008; • during 3Q 2006, as a result of direct communications with clients, I concluded over 20 contracts with a total value more than 250K EUR [major telecom players: Svyazinvest, Rostelecom, Summa Telecom, Synterra, VimpelCom, MTS, SkyLink].
March 2006May 2006
3 months
MIXX [mobile content start-up, «Trafficland» LLC]

Moscow, mixx.ru

IT, System Integration, Internet... Show more

Head of marketing department
• manage a company staff [9 employees], products portfolio, marketing policy and pricing; • coordination of company subsidiaries in Mongolia and in the Far East; • implementation of marketing activities to increase brand awareness and product portfolio to prospective partners (cellular operators, vendors, media-holdings); • organized develop and launch a new corporate website http://mixx.ru • organized company participation on top Russian telecom industry event "Sviaz-ExpoComm".
October 2003March 2006
2 years 6 months

Samara, www.mts.ru

IT, System Integration, Internet... Show more

Regional marketing projects expert
Mobile TeleSystems OJSC [NYSE: MBT] [2003] VAS manager at marketing department [2004] Head of marketing department, Samara [2005] Regional marketing projects expert B2C/VAS, Volga region • the analysis of the competitive environment, planning of marketing activity in five Volga regions, development and supervision of regional projects implementation; • interaction with HQ, coordination of operations on localization and implantation of federal projects; • planning and supervision of branch advertising budget; • developed, maintained and supervised branch website www.samara.mts.ru from scratch.
June 2000October 2003
3 years 5 months
Samtelecom LLC [PSTN operator, IPTV / ISP , ~40K subscribers]

Samara, samtelecom.ru

Head of VAS department
• development and promotion of value-added services (ISDN, IN CS-1, Internet, VoIP); • interaction with law-enforcement bodies (SORM); • developed branch website www.samtelecom.ru; • developed and implemented technologies for business automation; • implemented and supervised «START», «Parus-UNI» billing systems, database administration; • maintained switching systems Alcatel S12, NEC NEAX-7400, IskraTEL SI2000, DTI-600 Dialogic

Skills

Skill proficiency levels
Public Speaking
Social Media Marketing
Brand Management
SMM
ASO
SERM
Product Management
Digital Marketing
OSINT

About me

• Fast and effective information search on Internet; • Full stack of Microsoft products, Office 365 (inc. deployment from scratch); • Yandex.Metrika, Google Docs, Google Play Console, AppMetrica, Mention, SimilarWeb, AppAnnie, Ahrefs, Cloudflare, Google Analytics, WordPress, Tilda, Admitad (CPA, CPI), Verbox, Google AdSense, SendPulse, Unisender, Kayako, Redmine, Midjourney, Stable Diffusion, ChatGPT, Solar Staff. Hobby: Retrocomputing and demoscene. I collect computer equipment and software from the second half of 20th century.

Recommendations

Microsoft Rus
Kirill Semenikhin (Regional Director) 

Portfolio

Higher education

2003
Povolzhskaya (Volga Region) State Academy of Telecommunications and Informatics (PSATI, Samara)
Systems, networks and telecommunications devices (051213)
2000
PSATI
Telecommunication networks and switching systems, "Engineer of telecommunication networks and switching systems"
1999
PSATI
Military department, "Secrecy telegraph and telephone communications"

Languages

RussianNative


EnglishC1 — Advanced


Professional development, courses

2013
Presentation skills
Peak Point, sales

Tests, examinations

2017
Academic Education Partner
Microsoft, MS AEP

Citizenship, travel time to work

Citizenship: Russia

Permission to work: Russia

Desired travel time to work: Doesn't matter